Jacob Harb, Vice President, Area East Porsche Cars North America, Inc.
Jacob Harb is Vice President, Area East, at Porsche Cars North America, Inc. (PCNA), headquartered in Atlanta. PCNA is the exclusive U.S. importer of the Porsche 911,718 Boxster and 718 Cayman; Panamera; and Cayenne and Macan.
As Vice President, Area East, Harb oversees operations of privately owned Porsche dealerships.
Harb's passion for the automotive industry and inspirational brands led him to pursue a career at BMW which began in 2000. Harb had an extremely diversified background at BMW. Responsibilities included the creation of the current U.S. market strategy for BMW North America, a comprehensive, sustainable growth strategy that led to one of the most profitable periods in BMW's history. Harb also managed the Los Angeles market for BMW where he drove tangible results in challenging times while enhancing the BMW brand in an influential market. Lastly, Harb was head of BMW i project, including the vehicle's launch in the U.S. Market.
Harb earned a Bachelor of Science in Engineering and a Bachelor of Science in Management from the University of Connecticut. Additionally, Harb has an Executive Master of Business Administration from Fordham University.