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Porsche Reports March 2018 U.S. Sales

Porsche achieves strong Q1 with third consecutive monthly record in deliveries

Atlanta, Georgia. Porsche Cars North America, Inc. (PCNA), importer and distributor of the Porsche 911, 718 Boxster and Cayman, Panamera, Cayenne, and Macan model lines, today announced March 2018 sales of 4,756 vehicles. This represents a new all-time high for March and year-over-year growth of 6.2 percent. After record months in January and February, sales for the first quarter are up 9.7 percent from a year ago to 13,954 vehicles.

“We are pleased to see such a strong customer response for the first three months of the year, especially for our Porsche 911, the 718 model line and the new generation Panamera,” said Klaus Zellmer, President and CEO of PCNA. “Overall, this is an excellent first quarter for Porsche in the United States.”

March growth leaders were the Porsche 911, up 35.4 percent year-over-year, and the 718 Boxster and Cayman, which combined grew 45.1 percent from March 2017. Panamera sales rose 27.1 percent from a year ago, when the current generation model line went on sale.

Porsche Approved Certified Pre-Owned (CPO) sales in the U.S. were at 2,029 vehicles, up 28.2 percent year-over-year.


Model March Sales Year-to-Date
2018 2017 2018 2017
ALL 911 883 652 2,511 2,018
ALL 718 489 337 1,352 1,106
ALL PANAMERA 704 554 1,916 617
ALL CAYENNE 934 1,134 3,287 3,640
ALL MACAN 1,746 1,802 4,888 5,337
GRAND TOTALS 4,756 4,479 13,954 12,718

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About Porsche Cars North America, Inc. | One Porsche Drive, Atlanta, GA 30354 USA

Established in 1984, Porsche Cars North America, Inc. (PCNA) is the exclusive U.S. importer of the Porsche 911, 718 Boxster and 718 Cayman; Macan and Cayenne; Panamera; and Taycan. Headquartered in Atlanta, Georgia, since 1998, PCNA is also home to the first Porsche Experience Center in North America featuring a module-based 1.6 mile driver development track, business center, and fine dining restaurant, 356.

The company operates a second Porsche Experience Center near Los Angeles. That 53-acre complex features a driver development track with eight educational modules totaling 4.1 miles, a business center, and Restaurant 917. PCNA supports 191 independently owned and operated Porsche dealerships in the U.S., including supplying parts, service, marketing, and training. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the Porsche brand's 70-year history of leadership in the advancement of vehicle performance, safety, and efficiency. PCNA is an indirect wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany.

At the core of this success is Porsche's proud racing heritage that boasts some 30,000-plus motorsport wins to date.

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Porsche Reports March 2018 U.S. Sales

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