Porsche achieves a successful start to 2016

Apr 13, 2016


Ten percent increase of worldwide deliveries in the first quarter

Atlanta, Georgia.  Porsche closed the best first quarter in the history of the company with 55,974 new vehicles delivered worldwide in the first three months of 2016.  Dr. Ing. h.c. F. Porsche AG surpassed the previous year's figure by nearly ten percent. For Detlev von Platen, Member of the Executive Board for Sales and Marketing, these figures demonstrate high customer satisfaction and the attraction of the brand. He emphasized that happy customers and secure jobs are more important to Porsche than sales volumes. "We do not measure our success by record sales alone," von Platen stated.

Porsche SUV models offered a strong contribution to the successful first quarter. With 21,576 deliveries, the Macan is currently the most popular Porsche model. Compared with the same period last year, the youngest member of the Porsche family saw an increase of around 20 percent, closely followed by the Cayenne with 17,598 vehicles (up 8 percent). There was also a notable increase in the demand for the Boxster and Cayman models. Despite the approaching model change to the 718 Boxster and 718 Cayman, both mid-engine sports cars recorded two-digit growth rates with 3,029 (up 23 percent) and 2,822 (up 27 percent) deliveries respectively. The 911 remains popular with a total of 7,711 new vehicles delivered.

The US market saw 12,238 deliveries, up 7.1 percent compared to the previous year. Europe maintained the high pace of sales from 2015. The German market is the only one to lag behind. "However, the orders received in Germany are an optimistic sign," noted von Platen.




About Porsche Cars North America Inc. | One Porsche Drive, Atlanta, GA 30354 USA
Established in 1984, Porsche Cars North America, Inc. (PCNA) is the exclusive U.S. importer of Porsche 918 Spyder, 911, Boxster and Cayman sports cars, the Macan and Cayenne SUVs, and Panamera sports sedans. Headquartered in Atlanta, Georgia since 1998, PCNA is also home to the first Porsche Experience Center in North America featuring a module-based 1.6 mile driver development track, business center, human performance center, and fine dining restaurant. PCNA employs approximately 300 people who provide parts, service, marketing, and training for 186 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand's 65-plus year history and leadership in the advancement of vehicle performance, safety and efficiency. PCNA is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany.

At the core of this success is Porsche's proud racing heritage that boasts some 30,000-plus motorsport wins to date.

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Note: Photos and video footage are available to accredited journalists on the Porsche Press Database at http://press.porsche.com/

For Porsche apps: http://www.porsche.com/usa/entertainment/apps/

Note: Photos and video footage are available to accredited journalists on the Porsche Press Database at http://press.porsche.com/




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