Jacob Harb


Jacob Harb, Vice President, Area East Porsche Cars North America, Inc.

Jacob Harb is Vice President, Area East, at Porsche Cars North America, Inc. (PCNA), headquartered in Atlanta. PCNA is the importer of Porsche sports cars, the Macan and Cayenne sport utility vehicles and the Panamera sports sedan, for the United States.

As Vice President, Area East, Harb oversees operations of 53 privately owned Porsche dealerships.

Harb's passion for the automotive industry and inspirational brands led him to pursue a career at BMW which began in 2000. Harb had an extremely diversified background at BMW. Responsibilities included the creation of the current U.S. market strategy for BMW North America, a comprehensive, sustainable growth strategy that led to one of the most profitable periods in BMW's history. Harb also managed the Los Angeles market for BMW where he drove tangible results in challenging times while enhancing the BMW brand in an influential market. Lastly, Harb was head of BMW i project, including the vehicle's launch in the U.S. Market.

Harb earned a Bachelor of Science in Engineering and a Bachelor of Science in Management from the University of Connecticut. Additionally, Harb has an Executive Master of Business Administration from Fordham University.